Digital Branding & Communications Agency

Dusty The Mouse

Dusty The Mouse is a curious and adventurous character that we’re happy to bring into the world as part of a new in-house project, via the help of highly talented illustrator; Simone Douglas.
Check out Dusty the Mouse online.

What was the problem?

Michael Murdoch, our CEO, has been thinking about this story for a while. After days at work or perhaps enjoying an evening tipple in the bars of London, Michael would watch the little dusty mice on the tracks of the London Underground before catching his train home. He often wondered where these cute mice disappear to and the adventures they have a long the way. This was the birth of the story.

And how did we solve it?

After talking about it with friends and colleagues, the basic idea for Dusty the mouse came to, skip a few years forward when Simone Douglas, a brilliant young illustrator,  joins us at The House. This was the chance to bring the story to life. The first in perhaps a series of adventures, this children’s story book shares everything we love about creativity, London, and cheese!

Who worked on this?

Paul Kemp
Paul Kemp
Senior Designer
Michael Murdoch
Michael Murdoch
CEO and Founder

Which services did this include?


Like this, let's talk? email michael@thehouselondon.com or call + 44 (0)20 7209 4957


Related Case Studies